Viral Markets 101

Viral Markets are a fast-paced, parimutuel betting format on CalledIt, powered by HyperEVM, where you wager on fun binary questions (e.g., “Dog vs. Cat”) with outcomes revealed through AI-generated video clips. Unlike prediction markets, Viral Markets use a simpler, non-tradable betting system designed for quick, engaging experiences.

How They Work

You place a fixed bet in USDC on one of two outcomes in a parimutuel pool. All bets are combined, a small house fee (rake) is deducted, and the remaining pool is shared among winners based on a random outcome determined by Chainlink VRF (a secure random number generator). A short video clip plays to reveal the result.

Key Features

• Fast Cycles: Markets resolve every 10–60 minutes, offering quick betting loops.

• Fun and Shareable: AI-generated video clips make outcomes entertaining and social media-friendly.

• Transparent: All bets and payouts are settled on-chain via smart contracts.

• Simple: Pick a side, bet, and wait for the result—no trading required.

Who It’s For

• Casual crypto bettors seeking quick, low-stake wagers.

• Meme enthusiasts who enjoy quirky questions and sharing videos.

• CalledIt power users looking for variety alongside virtual sports markets.

Unlike prediction markets, Viral Markets don’t involve trading shares or forecasting probabilities. Instead, they focus on instant, fun betting with randomized outcomes. For comparison, see Prediction Markets 101

Why Viral Markets?

Viral Markets offer a snackable, transparent, and engaging alternative to traditional betting, perfect for quick dopamine hits or sharing funny outcome videos with friends.